The amount of conflicting information floating around out there can make it difficult to decide in which direction to take your business’s marketing strategy. Marketing, as you can imagine, is not a one-size-fits-all matter, and what works for one type of business won’t work for another. In fact, what works for a company in, say, Chicago, might not work for the same company in San Antonio.
There are, however, a few “marketing don’ts” that span all industries – make sure that you steer clear of these errors.
