Oates and Company Blog


Data is King

Posted by John Shepperson | Dec 2, 2014 2:04:00 PM

Whether you want to optimize processes, improve customer service, increase the accuracy of marketing initiatives, break into new markets, or find ways to get ahead of the competition, the key factor is getting the right data to the right person at the right time. This is a type of business intelligence, and it should be neither overwhelming nor difficult.

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Topics: Sage, data, Sage 100 ERP, john shepperson, oates co, survey, dashboards, governance, economist



Net Promoter Scores

Posted by John Shepperson | Mar 25, 2014 3:39:00 PM

If you feel that you don’t have the time or resources for in-depth surveys with numerous questions, you could use the Net Promoter Score (NPS) instead.

The NPS is based on the idea that the answer to a single question will give you all the information you need to determine how satisfied your customer are.

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Topics: john shepperson, oates co, detractor, nps, promoter, customer satisfaction, survey, net promoter score, passive, loyalty



Are Your Customers Satisfied? How Do You Know?

Posted by John Shepperson | Mar 18, 2014 2:04:00 PM

If you are a business, you have customers. Are you a small, medium, or large business? Do you sell to businesses, consumers, or both? Guess what. It doesn’t matter – you still have customers.

Another thing you have if you are a business: the desire to be successful. But what’s the best way to be successful?

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Topics: john shepperson, oates co, customer service, likert scale, nps, customer satisfaction, survey, net promoter score



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